Next part of our job is destination management and developing destination tourism products, marketing and support of projects focused on sustainable development and quality of tourism in Štrbské Pleso and the High Tatras.

As part of creating cooperation platforms and initiating formalized cooperation of destination entities and partners, we prepare proposals for key topics for products in marketing presentations and communication campaigns with defined main messages and selection of partners. Incentives in the destination management of the territory with regard to the impacts in the territory.

Destination management is for us:
the method of systemic management of a naturally area in the conscious involvement of the community base of destination actors to create conditions for the development of sustainable tourism, Especially the coordination of activities that go beyond the activities of individual local government actors, organizations or entities in the territory/ destination.

We´re focusing on creating specific partners and stakeholder’s interest by implementing and promoting projects aimed at developing tourism in Štrbské Pleso and High Tatras with our objectives:
Stimulate sustainable tourism development with regard to the natural and cultural heritage area.

To be inspired place for holidays/ stay and visit in Štrbské Pleso, Štrba region and High Tatras.

Raise nature unique place awareness and visitors/ tourists loyalty.

Create new tourism demands in Slovakia and abroad.

Increase direct and indirect sales of holidays, stays, destination tourism products in Štrbské Pleso and High Tatras area among travel trade partners.